A successful trade show participation or event always begins with an analysis, where we look at the objectives, the type of trade show, the target audience, the communication surrounding the trade show, presales, booth staff, booth strategy, social media strategy, and follow-up activities.
Using AI technology, we relieve your sales and marketing team and keep you one step ahead of the competition! With over 30 years of experience, we can clearly identify the focus points and new opportunities during an intake session. This will not only create a clear picture but also lead to cost savings and concrete objectives. Using our ROI scan, we make this transparent and can calculate your results in advance. We present a concrete action plan that shows how you can successfully implement this at your next trade show participation.
Approaching and selecting quality prospects during a trade show participation requires specific sales techniques that differ entirely from the regular sales process. This is often underestimated, resulting in the booth staff not getting the most out of the trade show participation.
We show your sales team exactly where their opportunities lie and what knowledge and skills they need to turn an expense into a revenue booster! During our unique training program, we cover important topics such as:
Strategic approach to trade shows;
Determining common objectives;
Presales and social media strategy;
Sales and stand strategy;
Active visitor approach;
Structure and conclusion of the stand conversation;
Follow-up strategy.
Before, during and after participating in the trade fair, there are already many things you can do to get more quality leads from participating in the trade fair. Due to insufficient knowledge of these supporting channels, many opportunities and turnover are often left behind!
Met onze trainingsprogramma's ondersteunen we salesteams om verkoopkansen rondom een beursdeelname via social media optimaal in te zetten. Dit draagt niet alleen bij aan een hogere omzet tijdens een beursdeelname, maar de opgedane kennis kan ook in het dagelijkse verkoopproces worden toegepast.
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Organizing an event not only requires a lot of specific knowledge, but also takes an enormous amount of time. As a developer of the Event Management course for universities of applied sciences in the Netherlands and as an organizer of events for our customers and partners, we know the ins and outs. Not only do we take care of everything, but we also think creatively and make sharp purchases for our customers within our network.
Van een in-house evenement voor 50 personen tot een groot evenement met meer dan 500 deelnemers: of het nu gaat om personeelsfeesten, relatie-events, jubileumfeesten, productintroducties of openingen, wij zorgen voor een maximale impact waar bezoekers nog lang over napraten.
Wij ondersteunen of ontzorgen volledig bij zaken zoals:
Concept development;
Location scouting;
Procurement;
Project management;
Online streaming;
With our 30 years of expertise, we have developed a traffic & lead generator app that goes beyond the standard registration systems at trade fairs. Using the latest AI technology, the prospect approach is already being used prior to the fair. From that moment on, the lead generator will automatically maintain contact with customers and prospects before, during and after your participation in the trade fair.
Tijdens een beurs zorgt onze traffic- en leadgenerator voor de registratie van kwalitatieve leads. Direct vanaf de beursvloer wordt de follow-up ingezet, waarbij het systeem de gehele opvolging verzorgt. Hiermee ontzorgen wij jullie salesteam en creëren we realtime inzicht in de behaalde, meetbare resultaten.
Onze oplossing bespaart tijd en kosten en zorgt ervoor dat jullie altijd een stap voor blijven op de concurrentie!
For more questions, please contact us
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Cas Oorthuyskade 174
1087BB Amsterdam
+31 (020) 211 17 60
info@expocademy.nl
